Setting Up Sources

Sources define where your leads come from. Each source gets a unique webhook endpoint that accepts lead data via HTTP POST.

Creating a source

1. Go to Sources in the sidebar
2. Click Create Source
3. Enter a name (e.g. “Website Contact Form”, “Landing Page”, “Partner Referral”)
4. Your source is created with a unique webhook URL

Webhook URL

Each source provides an endpoint in this format:

POST https://leads.500rockets.io/api/webhooks/inbound/<token>

Send JSON payloads to this URL with the following fields:

Field	Type	Description
email	string	Lead’s email address
firstName	string	First name
lastName	string	Last name
phone	string	Phone number
company	string	Company name

All fields are optional, but providing at least an email is recommended for duplicate detection and outreach.

Example payload

{
  "email": "[email protected]",
  "firstName": "Alex",
  "lastName": "Chen",
  "phone": "+14155551234",
  "company": "Startup Inc"
}

Response

A successful submission returns:

{
  "success": true,
  "messageId": "msg_abc123..."
}

Field mappings

If your form sends data with different field names (e.g. full_name instead of firstName), you can configure field mappings in the Source Detail page.

Go to the source, click Field Mappings, and map your incoming fields to the standard lead fields.

HTML form submission

You can also point an HTML form directly at your webhook URL:

<form action="https://leads.500rockets.io/api/webhooks/inbound/<token>" method="POST">
  <input name="email" type="email" placeholder="Email" required />
  <input name="firstName" type="text" placeholder="First name" />
  <input name="lastName" type="text" placeholder="Last name" />
  <input name="phone" type="tel" placeholder="Phone" />
  <button type="submit">Submit</button>
</form>

Multiple sources

You can create as many sources as you need. This helps you track which channels generate the best leads. The dashboard shows lead volume and conversion rates per source.